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Mar 29

#B2Bsocial Marketing Roundup – March 29th 2016

Posted by Rob Stein

Welcome to your weekly serving of the best content & community marketing articles from across the web. Here, you’ll find the most shared posts from industry influencers around trending topics like content marketing, social media marketing, marketing automation, social selling, social recruiting, and more. Get excited, grab another coffee, and read on to explore the week’s very best.

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Mar 24

“Social Media” Needs a Rebranding

Posted by Jed Singer

Over the past decade, with the rise of social media as a marketing channel, B2C marketers have made social platforms their playground, to staggering results. From RedBull’s virtuoso social activations, highlighted by Felix Baumgartner’s 2012 Space Jump, to Oreo’s agile Dunk In The Dark and nimble Daily Twist campaign, to six years (and counting) of brilliance and…

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Mar 22

#B2Bsocial Marketing Roundup – March 22nd 2016

Posted by Rob Stein

Welcome to your weekly serving of the best content & community marketing articles from across the web. Here, you’ll find the most shared posts from industry influencers around trending topics like content marketing, social media marketing, marketing automation, social selling, social recruiting, and more. Get excited, grab another coffee, and read on to explore the week’s very best.

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Mar 21

Bridge Employee Advocacy And Sales

Posted by Jed Singer

Timing is everything – I had just gotten off the phone with a client discussing social employee advocacy, and the value it creates not just for Marketing, but across the org, when I stumbled upon this recent article from PeopleLinx, Linking Employee Advocacy & CRM for Social Selling Success. I turned around and sent the…

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Mar 15

#B2Bsocial Marketing Roundup – March 15th 2016

Posted by Rob Stein

Welcome to your weekly serving of the best content & community marketing articles from across the web. Here, you’ll find the most shared posts from industry influencers around trending topics like content marketing, social media marketing, marketing automation, social selling, social recruiting, and more. Get excited, grab another coffee, and read on to explore the week’s very best.

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Mar 14

The Biggest Social Marketing Mistakes Your Company is Making

Posted by Rob Stein

The following is the transcript of a Q&A between the University of Vermont Continuing & Distance Education and Jed Singer, President of Socialight Media and an instructor in the UVM Digital Marketing Fundamentals Program. The discussion centered on the dos and don’ts of leveraging social media as a marketing channel.

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Mar 7

B2B Social Roundup – March 8th 2016

Posted by Rob Stein

Welcome to your weekly serving of the best content & community marketing articles from across the web. Here, you’ll find the most shared posts from industry influencers around trending topics like content marketing, social media marketing, marketing automation, social selling, social recruiting, and more. Get excited, grab another coffee, and read on to explore the week’s very best.

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Mar 1

B2B Social Roundup – March 1st 2016

Posted by Rob Stein

Welcome to your weekly serving of the best content & community marketing articles from across the web. Here, you’ll find the most shared posts from industry influencers around trending topics like content marketing, social media marketing, marketing automation, social selling, social recruiting, and more. Get excited, grab another coffee, and read on to explore the week’s very best.

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