Welcome to your weekly serving of the best content & community marketing articles from across the web.

Here, you’ll find the most shared posts from industry influencers around trending topics like content marketingsocial media marketingmarketing automationsocial sellingsocial recruiting, and more. Get excited, grab another coffee, and read on to explore the week’s very best.

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The B2B Social Marketing Roundup

  1. “Social Media” Needs A Rebranding
  2. How marketers generate great content ideas
  3. Making the leap from Product Marketing to Content Marketing
  4. What to tell Legal about social media risks

Upcoming & Recorded Webinars

Social Tech Of The Week

  • Tool: SimpleReach
  • Type: Social Analytics
  • Department(s): Marketing
  • Description: Provides content creators with universal measurement and optimized distribution for content campaigns. Enables real-time visibility and detailed historical reporting into how content performs across a number of metrics like reach, engagement, and social activity.