Buyer Journey Scorecard

A Scorecard To Demystify The Buyer Journey

Do you have an accurate map of your online Buyer Journey? Are Marketing and Sales well aligned on what questions are asked by customers at each stage, as they move from Awareness to Consideration, from Comparison to Evaluation, and from Decision to Loyalty?

Are you confident that the format of your Marketing and Sales content is exactly what your buyers are looking for at each stage?

Do you know which social communities your buyers use to conduct their research, and how those communities change during their journey?

If you’d like to understand which stages of the Buyer Journey are crystal clear for your team, and which stages are still a mystery, then you need a Buyer Journey Scorecard.

Fill out the fields to the right and begin your Buyer Journey Assessment. Once completed, we’ll get back to you right away with your Scorecard and next steps.

socialightmedia_buyer-journey-scorecard

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