Mar 10

Native Social Ads Become Critical In 2015

Posted by slm_admin

This is the finale of our 5-part series that explores the top five trends for B2B marketers in 2015. This post explores how incorporating native social ad dollars into your strategy can amplify your content and drive leads. Don’t forget to check out our other posts in the countdown –#1 Social Strategy Evolution, #2 Targeted B2B Content, #3 Process & Technology, and #4 The Rise…

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Feb 11

The Rise of the B2B Mobile Decision Maker

Posted by slm_admin

In this 5-part series, we’re diving into the top five trends on every B2B marketer’s whiteboard for 2015. This post explores the B2B mobile decision maker, and how you should be looking at your buyers more like Coke looks at their thirsty customers than ever before. Don’t forget to check out our other posts in the countdown – #1 Social Strategy…

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Jan 26

Process & Tech Take Center Stage In 2015

Posted by slm_admin

In this 5-part series, we’ll be counting down the top five trends that should be on every B2B marketer’s mind for 2015. This post explores social marketing processes, and how B2B marketers are evolving in the way that their team and departments interact with one another and with their buyers. Don’t forget to check out our other posts…

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Jan 9

Hyper Targeted B2B Social Content In 2015

Posted by slm_admin

In this 5-part series, we’ll be exploring the top five trends that should be on every B2B marketer’s mind for 2015. This post delves into content marketing, and how B2B marketers can no longer approach content in the same ways they have in the past. Don’t forget to check out last week’s post on…

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Jan 2

Evolution of B2B Social Marketing In 2015

Posted by slm_admin

In this 5-part series, we’ll be exploring the top five trends that should be on every B2B marketer’s mind for 2015. Today, we will discuss the evolution of social strategy for B2B marketers, and how 2015 will be the point of no return for the early majority.

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