Tag Archive
Ben & Jerry’s Unsubscribes From Email Campaigns
Hubspot wrote last week that Ben & Jerry’s would be putting the kibosh on their email campaigns in favor of social media efforts. Always a counter-culture brand, they signed off in their final email by inviting their customers to connect with them on Facebook and Twitter. Why will Ben & Jerry’s succeed with this bold plan?
Because their [...]
Jed Singer – Socialight Media
Jed Singer is an Engagement Associate at Stuzo in Center City Philadelphia. The views and comments in the Socialight Media Blog are those of Jed Singer and not necessarily those of Stuzo.