Tag Archive
Facebook Places and What It Means For Your Business
Location-based services (LBS) have been gaining major steam over the last twelve months, both in usership and in publicity. The idea behind LBS is that users “check-in” to places around their city using their mobile device and friends within your network can see when and where you check-in. The value to the user is an increased connectivity with their close circle of friends. For example, if I’m walking around downtown, I can scroll through my list of friends, see if anyone is nearby, and pop in to have a coffee with them. It’s this idea of serendipity that really piques users’ interest. The LBS viral loop is that the service gets more useful and robust the more friends you have in your network; therefore, it’s in your best interest to recommend the service to as many of your friends as possible.
Facebook Places and the Future of Location-Based Services
Facebook finally announced their location-based service, called Facebook Places, yesterday at a conference/launch-party at the Facebook Palo Alto headquarters. A couple quick highlights from the presenters:
World Cup Twitter Tchotchkes
With the World Cup in full swing, Twitter, being a truly global social network (by now, less than 50% of tweets are in English), has been adding in fun little tchotchkes into the stream including soccer balls when you tag tweets with #worldcup and flags when you use country hashtags. It’s a great way to [...]
Jed Singer – Socialight Media
Jed Singer is an Engagement Associate at Stuzo in Center City Philadelphia. The views and comments in the Socialight Media Blog are those of Jed Singer and not necessarily those of Stuzo.