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	<title>Socialight Media &#187; social media</title>
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	<description>Philadelphia Social Media Marketing and Search Optimization Consulting</description>
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		<title>5 Best Practices for Basketball and Social Media</title>
		<link>http://socialightmedia.com/social-media-marketing/strategy/5-best-practices-for-basketball-and-social-media/</link>
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		<pubDate>Mon, 12 Apr 2010 12:37:23 +0000</pubDate>
		<dc:creator>Jed</dc:creator>
				<category><![CDATA[strategy]]></category>
		<category><![CDATA[basketball]]></category>
		<category><![CDATA[best practices]]></category>
		<category><![CDATA[social media]]></category>

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		<description><![CDATA[I’m an avid NBA fan, and it’s pretty easy for me to draw a basketball analogy for almost anything – so why not brands in social media? Like your social media strategy, a basketball team can’t be a one-trick pony, it must have a good general, it can’t be soft on defense, it’s got to [...]]]></description>
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		<title>Foursquare and the Evolution of Social Networking</title>
		<link>http://socialightmedia.com/social-networks/hello-world/</link>
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		<pubDate>Sat, 03 Apr 2010 17:17:13 +0000</pubDate>
		<dc:creator>Jed</dc:creator>
				<category><![CDATA[social networks]]></category>
		<category><![CDATA[foursquare]]></category>
		<category><![CDATA[social media]]></category>

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		<description><![CDATA[Maybe it’s just me, but it seems like while there has been a lot of great publicity about foursquare – all the high-profile partnerships they’ve been signing, teaming up with bing’s maps, huge usership increases, etc. – there’s been a ton of negative sentiment surrounding the location-based social networking service. I suppose it shouldn’t be [...]]]></description>
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