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	<title>Socialight Media &#187; twitter</title>
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	<link>http://socialightmedia.com</link>
	<description>At the Intersection of Search Optimization and Social Media</description>
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		<title>Ben &amp; Jerry&#8217;s Unsubscribes From Email Campaigns</title>
		<link>http://socialightmedia.com/strategy/ben-jerrys-unsubscribes-from-email-campaigns/</link>
		<comments>http://socialightmedia.com/strategy/ben-jerrys-unsubscribes-from-email-campaigns/#comments</comments>
		<pubDate>Thu, 22 Jul 2010 12:10:12 +0000</pubDate>
		<dc:creator>Jed</dc:creator>
				<category><![CDATA[strategy]]></category>
		<category><![CDATA[ben & jerrys]]></category>
		<category><![CDATA[email]]></category>
		<category><![CDATA[facebook]]></category>
		<category><![CDATA[twitter]]></category>

		<guid isPermaLink="false">http://socialightmedia.com/?p=250</guid>
		<description><![CDATA[
			
				
			
		
Hubspot wrote last week that Ben &#38; Jerry&#8217;s would be putting the kibosh on their email campaigns in favor of social media efforts. Always a counter-culture brand, they signed off in their final email by inviting their customers to connect with them on Facebook and Twitter. Why will Ben &#38; Jerry&#8217;s succeed with this bold plan?
Because their [...]]]></description>
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		<slash:comments>1</slash:comments>
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		<title>World Cup Twitter Tchotchkes</title>
		<link>http://socialightmedia.com/social-networks/world-cup-twitter-tchotchkes/</link>
		<comments>http://socialightmedia.com/social-networks/world-cup-twitter-tchotchkes/#comments</comments>
		<pubDate>Tue, 15 Jun 2010 11:56:22 +0000</pubDate>
		<dc:creator>Jed</dc:creator>
				<category><![CDATA[social networks]]></category>
		<category><![CDATA[geolocation]]></category>
		<category><![CDATA[twitter]]></category>
		<category><![CDATA[world cup]]></category>

		<guid isPermaLink="false">http://socialightmedia.com/?p=148</guid>
		<description><![CDATA[
			
				
			
		
With the World Cup in full swing, Twitter, being a truly global social network (by now, less than 50% of tweets are in English), has been adding in fun little tchotchkes into the stream including soccer balls when you tag tweets with #worldcup and flags when you use country hashtags. It&#8217;s a great way to [...]]]></description>
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		<title>Twitter&#8217;s Operation: Blackbird Pie</title>
		<link>http://socialightmedia.com/social-networks/twitters-operation-blackbird-pie/</link>
		<comments>http://socialightmedia.com/social-networks/twitters-operation-blackbird-pie/#comments</comments>
		<pubDate>Wed, 05 May 2010 11:51:31 +0000</pubDate>
		<dc:creator>Jed</dc:creator>
				<category><![CDATA[social networks]]></category>
		<category><![CDATA[blackbird pie]]></category>
		<category><![CDATA[twitter]]></category>

		<guid isPermaLink="false">http://socialightmedia.com/?p=53</guid>
		<description><![CDATA[
			
				
			
		
Yesterday, &#8220;Star Wars Day&#8221; for those of you not in-the-know (May the 4th Be With You), Twitter announced (thanks SocialTimes) the launch of a brilliant tool, dubbed Blackbird Pie, that allows bloggers and others to snag an html coded version of a single tweet. When you paste in the URL of the original tweet, Blackbird [...]]]></description>
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		<title>Twitter&#8217;s New Promoted Tweets, Replay, and Tweet Donations</title>
		<link>http://socialightmedia.com/social-networks/twitters-new-promoted-tweets-replay-and-tweet-donation/</link>
		<comments>http://socialightmedia.com/social-networks/twitters-new-promoted-tweets-replay-and-tweet-donation/#comments</comments>
		<pubDate>Fri, 16 Apr 2010 00:50:33 +0000</pubDate>
		<dc:creator>Jed</dc:creator>
				<category><![CDATA[social networks]]></category>
		<category><![CDATA[google]]></category>
		<category><![CDATA[promoted tweets]]></category>
		<category><![CDATA[replay]]></category>
		<category><![CDATA[twitter]]></category>

		<guid isPermaLink="false">http://socialightmedia.com/?p=18</guid>
		<description><![CDATA[
			
				
			
		
So finally Twitter has decided that it may be a good idea to make some moolah. By now, I&#8217;m sure you&#8217;ve heard about the new ad platform that will bring Twitter out of the red and start bringing in the green, but if not, here&#8217;s the synopsis taken from the Twitter Blog:
What are Promoted Tweets?
&#8220;We [...]]]></description>
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		<title>Will Facebook Fans “Like” Wording Change?</title>
		<link>http://socialightmedia.com/social-networks/will-facebook-fans-%e2%80%9clike%e2%80%9d-wording-change/</link>
		<comments>http://socialightmedia.com/social-networks/will-facebook-fans-%e2%80%9clike%e2%80%9d-wording-change/#comments</comments>
		<pubDate>Sun, 11 Apr 2010 12:34:46 +0000</pubDate>
		<dc:creator>Jed</dc:creator>
				<category><![CDATA[social networks]]></category>
		<category><![CDATA[facebook]]></category>
		<category><![CDATA[twitter]]></category>

		<guid isPermaLink="false">http://socialightmedia.com/?p=5</guid>
		<description><![CDATA[
			
				
			
		
The upcoming Facebook change seems like small potatoes – changing the term Facebook “Fan” to the more vague “Like” – but in reality, it’s a negative switch for 400 million Facebook users, and the only one benefiting is Facebook. This announcement comes (yet again) in the wake of a rival’s innovation announcement: Twitter’s @anywhere explained [...]]]></description>
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